The Collective: Conversations

This is where we discuss and unpick marketing in all forms. Helping you to up-level your knowledge.

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Phoebe Baker Phoebe Baker

How to Build a Loyal Brand Community and Keep Your Audience Engaged

Building a brand community goes beyond gaining followers—it’s about fostering deep connections, trust, and long-term loyalty. In today’s digital landscape, brands that prioritise engagement and create meaningful relationships with their audience stand out. If you want to turn passive followers into loyal advocates, here’s how to build a thriving brand community that lasts.

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Web Design Phoebe Baker Web Design Phoebe Baker

Why every business owner should add an online course to their business strategy

Looking to grow your business, build authority, and generate passive income? Adding an online course to your strategy can unlock incredible opportunities. In this blog, we’ll dive into why every business owner should consider creating an online course and how it can transform your brand. Plus, don’t miss our free guide: 5 Steps to Creating a Profitable Online Course!

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Web Design Phoebe Baker Web Design Phoebe Baker

How to Submit a Sitemap

Learn how to submit a sitemap to Google and Bing to improve your website’s SEO. This step-by-step guide covers everything you need to know for better indexing and search engine visibility.

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Branding Phoebe Baker Branding Phoebe Baker

Emotional Connection in Customer Communication

In the fast-paced world of marketing, where strategies evolve rapidly and trends come and go, one aspect remains timeless: the importance of fostering emotional connections with customers.
Gain easy to implement tips to connect with your audience.

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Branding Phoebe Baker Branding Phoebe Baker

The Power of Branding: Why It Matters in Marketing

In the ever-competitive business landscape, standing out from the crowd is crucial for success. A strong brand not only cuts through the noise but also fosters customer recognition and trust in your products and services. Discover the significance of branding in the modern age and why it is a key ingredient for thriving in today's fast-paced market. Learn how a consistent brand presence creates reliability and authenticity, resonating with your audience and building lasting relationships. Explore why successful businesses invest in branding to shape unforgettable customer experiences, differentiate themselves, and cultivate unwavering brand loyalty.

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